Exclusive Q&A with Photographer Amber-Rose

I'm sure a lot of you will have heard of photographer Amber-Rose, she's photographed the likes of Tanya Burr, Victoria from InTheFrow, and Lily Pebbles to name a few. Her photography style is one to watch! I started shooting with Amber-Rose last Easter, and we've just wrapped up our third photoshoot together. As you all know, photography is a huge part of my blog. Having a visually engaging blog was a massive part of my rebrand last Christmas to Imogen & James, and Amber's photography has always inspired me. So today, I thought it would be highly relevant to put together an exclusive Q&A to talk to Amber about photography and her own inspirations.

When did you know you wanted to become a photographer? Was it a part of you from childhood?  

I have always had a keen interest in photography as it was a keen interest of my father’s. I found the process of freezing a moment in time forever mesmerising. I got my first camera aged 13 and didn’t put it down, it came everywhere with me. I knew I wanted to pursue photography as a career when I was 14 years old.

How did you get into your photography career? When did it take off? 

I was applying for work experience and internships wherever possible. I did a week of work experience at Rankin during my first year of A Levels, during the second year I was offered a 3 month internship at Rankin so I left school to pursue my dream.

What's your favourite locations and times of year to shoot in?

I love East London when shooting on location, there are so many beautiful residential streets. Oh and time of year's a tough one, I’d probably say from March through to November, as shooting on location during the shorter days of the year can be challenging. Although it does mean Golden hour rolls around quickly each day which is my favourite time of day to shoot in.

Who inspires your photography? 

There are so many elements that inspire my photography. I love that inspiration can strike at any moment. You have to always be alert to remember or write down a new idea, I always carry a notebook and pen in my bag.

How does it feel having photographed so many famous bloggers, like Tanya Burr and InTheFrow?

I have worked with influencers and bloggers since I started compiling my first portfolio. I’m so pleased to say that I've worked with so many well known and celebrated influencers, I love being able to capture their individuality and styles and personalities. I love the inspiration that flies around when working with like minded creative individuals.

What do you get up to on a typical day off?

My day will usually start with coffee, but then it totally depends on whether I’m on location for a shoot or catching up on editing and admin work. I like how varied my day to day has become. I’m definitely one for a routine, but being freelance has challenged me to not have a routine and to go with the flow. It can be tricky at times but I’m loving it!

How have you noticed blog photography change over the years since you began and how important do you find blog photography today?

Absolutely. I first started shooting with bloggers and influencers 4 years ago, and the first one I worked with was Olivia from ‘What Olivia Did’. I am lucky enough to call Olivia one of my good friends today. I love that new inspiring imagery is surfacing on blogs pretty much daily. Bloggers are challenging their standard of photographs and wanting to up their photography game. I love the different style of blog photography too, there's an aspirational yet achievable look and then there’s a more glossy editorial look, which works brilliantly for brand collaborations which have a story attached. I love that bloggers and photographers are constantly challenging their creativity to make new and inspiring content for their readers.

Through being a photographer, you have become a blogger in your own way, gaining a social following yourself! Do you enjoy the blogging side too?

I started my blog back in 2011, which seems crazy now. I originally only posted shoots and what I deemed to be my best photos at the time. As my interest in blogging grew I decided I wanted to share more of my photos and adventures, instead of limiting the types of photos I was sharing. So in 2012 I decided to open my blog up to become more of a photographic journal, sharing shoots, exhibits and restaurants I’d visited. I now try to post on a regular basis on my blog, but it sometimes gets put on the back burner when work takes over. But I always strive to create interesting, inspiring and engaging content for my readers. I really enjoy being a part of the blogosphere and its community.  

What would be your three pieces of advice you would give to any aspiring bloggers and photographers out there?

1. Practice, practice, practice! I’m still learning new skills all the time when it comes to photography. Never think you’ve learnt it all, there’s always more to learn.

2. Be yourself, as a blogger people are coming to your blog to read about your opinions and style. So just be YOU!

3. Photograph and write about what you are interested in, this will come more naturally to you. If you're interested in fashion write about it and photograph it. It would feel alien to me to go out and shoot at night and shoot scenes in a city as I love working with and shooting people. Once you’ve developed a style of photographs and writing you’ll feel more comfortable branching out of your comfort zone.

And finally, do you have any exciting plans for the future?

I can’t believe 2016 is nearly over, so much has happened this year. I hopefully have a few more exciting projects to end the year that I’ll be able to share previews of before the year's out.


If you're not already following Amber-Rose, make sure you check out her blog at and give her a follow on her incredibly inspiring Instagram feed.